Digital Marketing
Resources

Your one-stop hub for all your digital marketing resources

What's new in Locus Digital?

Digital Marketing
How To Gain More Google Reviews
Want to boost your brand awareness and attract more leads? Here are ways to secure 5-star reviews from your customers.
Digital Marketing
SEO Vs Social Media Marketing: Which Is Better?
Social Media Marketing helps build connections with potential customers— learn how to use it with SEO to grow your brand.
Digital Marketing
A Secret Guide to Web Design Principles That Will Boost Conversions
Your website’s content doesn’t matter if poor design turns visitors away. Follow these 11 web design principles to drive conversions.
SEO
Top 10 Best Practices to Keep Your SEO Successful
Google’s algorithm is constantly changing—here are 10 best practices to keep your SEO successful through new updates.
PPC
5 Reasons You Should Invest In Bing PPC
Bing holds a strong second to Google in the search engine market, and it’s time you consider marketing on it.
Digital Marketing
How to Check And Improve Your Google Ads Quality Score
Learn how to improve your Google Ads Quality score to raise your ad ranking and lower your cost per click.
Digital Marketing
How To Choose Keywords for Google Ads
Finding the right keywords can make or break your Google Ads campaign. Here’s what you need to know.
Digital Marketing
Website Templates vs Custom Sites: Which Is Better for Your Business?
Your business needs a website, but how should you build it? Let’s compare web templates vs. custom sites.
SEO
SEO vs. PPC: Which One Is A Better Investment
Before you decide where to invest your ad campaign money, understand the perks and downsides of SEO and PPC campaigns.
Digital Marketing
How To Choose The Best Domain Name In The World
What is a Top Level Domain, and why does your site need one? Learn how to pick a domain name.
SEO
Why You Need To Update Your On-Site SEO Quarterly
Google is always updating its algorithms. Keep your site at the top of the SERPS with quarterly SEO updates.
SEO
The Ultimate On-Page SEO Walkthrough
SEO helps new users find your website. Here’s how you can rank it on the first page of Google.
Digital Marketing
How To Create An Impeccable Backlink Portfolio
Want to rank better in Google results? Learn more about backlinks and how to use them effectively.
SEO
SEO Trends For 2022 That Will Make You The Search Engine Master
Keep your website on top of Google’s results page by preparing for these updates coming in 2022.
SEO
Why Site Speed Matters In SEO?
Is your site’s loading speed hurting your Google ranking? Learn why and how to fix it.
Digital Marketing
The Importance Of Keeping Your Website Current
Technology is always moving forward, and your site needs to keep up. Is it time for a redesign?
SEO
Understanding the 3 Pillars to SEO
Improving your on-page SEO, technical SEO, and backlinks can boost your website from Google’s 3rd page to the top hit.
Digital Marketing
What Is A Domain Name? The Easy Guide For Non-Technical Business Owners
If you're new to running your website, here’s everything you need to know about domain names and website hosting.
Digital Marketing
8 Wonderful Choices For Your CRM System
Your customers are your business. Manage their data and communicate effectively with a quality CRM system.
Digital Marketing
CDN Is A Must For Your Website And Here Is Why
Boost your site’s loading time all over the globe by using a Content Delivery Network.
Digital Marketing
Why Google Analytics And Google Search Console Are The Best Free Tools Out There?
Discover how using Google Analytics and Google Search Console together can optimize your site’s performance and drive conversions.
Digital Marketing
Simple Tricks To Find the Perfect Long Tail Keyword For Your Blog
Picking the right long-tail keyword gets the right customers to your site. Here’s how to find the perfect one.
Digital Marketing
The Complete Guide To Using Google Ads: Everything To Know
Optimize your Google Ads to reach your target audience more efficiently and improve your conversion rates.
SEO
Why Website Quality Audit Is A Must For Being Successful?
Is your bounce rate too high? A website quality audit can tell you why customers leave without converting.
SEO
Google Is Going Local, And So Should Your SEO Efforts
Learn how to customize your SEO to help your local community find your small business on the web.
Digital Marketing
Digital Marketing Trends in 2022
Here’s what you need to know to keep your digital marketing strategy on the cutting edge in 2022.
Digital Marketing
Why Your Website Is Lost Without The DNS
Without the Domain Name System, your site is invisible to users searching the web. See how it works.
Digital Marketing
Why Should Google Be Your Best Friend?
Want to see massive growth for your site without spending money? Learn how to get the most out of Google.
Website Development
Comparison: WordPress vs. Webflow
When it comes to building a website, should your business use Webflow or WordPress? Let’s compare.
Digital Marketing
Digital Marketing 101: Strategies for a Successful Online Brand Awareness
Spreading brand awareness brings in new customers. Here’s how you can stand out from the competition.
Digital Marketing
Heads Up, Roofers! Marketing Your Services Is Now A Moral Responsibility
Help people in need of repairs find your roofing company with these marketing tips just for roofers.
Digital Marketing
4 Steps to Developing a Winning Content Marketing Strategy
Make sure your marketing efforts pay off with these 4 steps to developing winning content.
Digital Marketing
3 Ways to Get Ahead Through Digital Marketing
Digital marketing is a cost-effective way to increase brand awareness and attract customers. Learn how to do it correctly.
Digital Marketing
3 Ways to Optimize Your Digital Marketing Campaigns
Make sure your marketing efforts perform consistently by following these 3 tips to optimize your campaigns.
Digital Marketing
4 Digital Marketing Tips for Start-Ups
Here are 4 ways startups can use cost-effective digital marketing strategies to build connections with potential customers.
Social Media
5 Reasons Why You Need a Social Media Strategy
Your marketing campaign needs social media content, and your social media content needs a strategy. Here’s why:
Social Media
It’s 2017! Time you got a responsive website – Part-2
So you know what a responsive website is—now, let’s get into why you need one.
Website Development
6 key reasons why your website should be responsive
Most traffic to your website is from mobile devices. If your site isn’t responsive, it could be unusable on mobile.
Digital Marketing
5 Basic Reasons Why Your Visitors Don’t Convert
Is one of these 5 common website problems why your visitors aren’t converting? Here’s how to tell:
SEO
Ecommerce
SEO and Your eCommerce Website
SEO helps potential buyers find your site and makes your eCommerce business a success. Here’s what you need to know:
Website Maintenance
Tips On Selecting The Best Web Hosting Service
For your website to help your business grow, you need a reliable, user-friendly web hosting service. Here’s how to choose:
Digital Marketing
5 Online Marketing Optimization Mistakes To Avoid
Five common digital marketing mistakes you might be making and some ways you can improve your online marketing campaigns:
Animation
How to Use Animation in Video Marketing
Animated video marketing is a cost-effective way to create engaging, high-performing content for your campaign. Learn more:
Animation
Animation in Marketing: Why It Works
Develop high-impact, creative marketing content without blowing your whole budget by using animation. Here’s how:
Customer Service
Tips On Handling Negative Feedback on Your Website
Handling criticism with dignity, grace, and a cool head can make all the difference for your business’s reputation.
Website Development
Your Business Website: One-Page vs. Multi-Page Design?
Does your website need multiple pages, or just one? It all depends on your business and your online goals.
Website Development
Why Good Web Content Rules in Web Design - Locus Visual Arts
An attractive site with bad content doesn’t help your business. Both search engines and customers reward high-quality content.
No items found.
Local Buzz: Expanding Your Reach Practically and Strategically
Your small business doesn’t necessarily need a global reach. Build brand recognition by connecting with your local community.
SEO
SMO vs SEO: What’s The Difference?
Making your business easy to find on social media is an underrated component of a strong SEO strategy.
No items found.
Why Pay-Per-Click Marketing Can Improve Your Online Strategy
Invest in your Pay-Per-Click campaigns the right way: not just with money, but with quality content.
No items found.
What Makes A Good Social Media Manager?
Haven’t got the hang of social media marketing? Here’s what to look for in a professional social media manager.
No items found.
Why Video Marketing Works With Millennials
Millennials make up most of today’s target demographic. Learn how to reach them with video marketing.
Website Development
SEO
The Correlation between Website Design and SEO
Good web design isn’t just aesthetically pleasing; it can help search engines bring more visitors to your site. Here’s how:
Video Production
How Experience Trumps Expense In Dallas Video Production Companies
Want quality video design for your business? Choose the team with the most experience instead of the highest price tag.
Website Development
Maximize User Patronage with Responsive Dallas Web Design
Good web design is easy to use on any device. Learn how to drive conversions with a responsive website:
SEO
A Trusty Dallas SEO Company Performs Website Audit for SEO Campaigns
Make sure your SEO is working as intended with an audit from reliable Dallas-based SEO experts.
No items found.
Dallas Web Design Tips for Small Businesses: Finding Web Sweet Spots
Why should you trust your web design to the professionals? Bad web design is almost worse than having no website.
SEO
What to Look for in a Dallas SEO Company: On Content and Optimization
Optimizing your website for better search engine visibility starts with producing quality, user-friendly content. Here’s what to look for:
Social Media
Why is Social Media Optimization Essential to Your Success? [Infographic]
Social media helps you build direct relationships with customers. Here’s how to optimize your profile and drive conversions:
Social Media
Social Media Optimization: A Business Necessity, Not a Luxury [Video]
Social media is a vital marketing platform for every business. Here’s why you need a solid social media strategy:
Social Media
Anatomy of a Social Buyer: Use Social Media Optimization to Understand Your Customer & Get Sales
Want to learn more about your customers and their behavior? Connect with them on social media.
No items found.
Get Ahead of the Game with the Help of a Dallas Web Design Company
Make a good first impression and turn potential customers into brand loyalists with professional web design.
No items found.
Why Local Businesses Need the Services of a Skilled Dallas SEO Company
SEO makes sure potential customers find you and not your competitor. Trust SEO experts to help your site rank higher.
Digital Marketing
How Businesses Risk Losing Customers by Ignoring Google’s Recommended Mobile Friendly Configuration
Google now recommends a mobile-friendly site configuration. Don’t risk missing out on potential customers. Learn about responsive web design.
No items found.
Go for Mobile Responsive Web Design [Infographic]
Learn how building a responsive website can generate more leads and drive more conversions for your business.
No items found.
Responsive Web Design: Prevent Potential Sales Loss with a Mobile Friendly Website
Don’t lose customers because your website doesn’t work on mobile devices. We can help you build one for your business.
No items found.
Why We Are the Perfect SEO Solutions Provider for Your Business
To generate quality leads, you need an SEO provider who understands your industry and audience. Learn more about Locus:
No items found.
SEO Goes Natural & Social with High Quality Content
Keep search engines and new visitors coming to your site with high-quality content and social sharing. Here’s how:
No items found.
Is Your SEO Service Provider Compliant with the Dreaded Google Penguin & Panda Updates?
To keep your business thriving, learn how Google’s Penguin and Panda algorithm updates could affect your SEO strategy:
No items found.
Infographic – Go Beyond Local Search: Go Local Buzz
Today, more people are finding their favorite local business online. Here’s how to optimize your site’s content for local visitors:

WEB DESIGN

Make a good impression on your potential customers by captivating them with your attention-grabbing web design and easy-to-navigate site to enhance user experience.
WANT A GREAT LOOKING WEBSITE?

SEO

Learn how Search Engine Optimization improves your site's visibility so you can rank higher in search results and attract more potential customers. Utilize the powers and benefits of SEO to make your website stand out from the rest.
RANK #1 IN GOOGLE NOW!

BLOGS

Be in the loop when you read relevant and valuable information about digital marketing and web design. Know the HOWs and WHYs of SEO, PPC, and other digital marketing tools for your business.
EXPLORE OUR BLOG

PAID ADS

Magnify your brand’s online presence and gain valuable traffic on your website through pay-per-click (PPC) advertising. Discover how you can improve customer engagement and rank higher in search engines while saving more time and money! 
BOOST YOUR VISIBILITY WITH JUST A CLICK!